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Harrods

87-135 Brompton Road, Kensington & Chelsea, London, Greater London

Built by Charles Henry Harrod in 1834 and now owned by Qatar Holdings, Harrods is London’s largest and most iconic department store. With 330 different departments spread over seven floors, it’s a top choice for shoppers, selling everything from luxury souvenirs and gourmet British foods to renowned designer brands and stylish homewares.

A popular tourist attraction, Harrods often gets included as part of London sightseeing tours. For more time to explore, opt to visit on a hop-on hop-off bus tour or book a VIP experience with an independent shopping tour and your own private driver. While you’re there, take a ride on the opulent Egyptian Escalator, pay a visit to the Princess Diana memorial, or indulge in a decadent afternoon tea at The Georgian.

  • Customer services include personal shopping, a wellness clinic, and bespoke tailoring.

  • Large bags, rucksacks, and umbrellas must be left at the store’s Left Luggage desk.

  • ATMs, free Wi-Fi, and a range of bars, restaurants, and tea rooms are available on-site.

  • Harrods is fully wheelchair accessible.

Harrods is located on Brompton Road in the upmarket Knightsbridge neighborhood of West London, a short walk from the designer shops of Sloane Street. To get there by tube, take the Piccadilly line to Knightsbridge station.

Harrods is open daily all year round. Weekday mornings tend to be quietest, and while it can get busy during weekends and school holidays, that’s when to go to enjoy in-store events, pop-up shops, and celebrity appearances. During the festive season, the store hosts a spectacular Santa's Grotto and some of London’s most impressive window displays.

The sprawling department store lives up to its motto: “Omnia Omnibus Ubique—All Things For All People, Everywhere.” In addition to clothing, jewelry, accessories, and cosmetics by designers such as Dolce and Gabbana, Burberry, Balenciaga, Chanel, and Estée Lauder, Harrods also has a specialized range of tea, luxury accessories, cosmetics, furniture, books, and its own line of souvenirs.

Harrods is known as one of the world’s most opulent department stores, but there aren’t many others with the history or size of this iconic London outpost. Founded as a grocer in 1894, the Knightsbridge store covers seven floors with 300 departments specializing in luxury fashion and tip-top customer service.

Yes, kids are welcome at Harrods. In fact, its 4th-floor toy department is so cool that you don’t even have to be a kid to get a kick out of it. Lego displays, giant soft toys, and hand-painted rocking horses abound, while the Egyptian escalators offer fun rides for free.

There is no official dress code to enter Harrods these days, although the store does state that it reserves the right to refuse entry to anyone deemed inappropriately dressed. Considering it’s one of the world’s fanciest department stores, it’s a good idea to dress your best for this shopping trip.

Yes, there’s a good chance of brushing past the stars at Harrods in Knightsbridge, the stomping ground of London’s rich and famous. Model Rosie Huntington-Whitely was spotted there for dinner; Kate Moss has helped launch Harrods beauty events; and shoe designer Manolo Blahnik is known to be a fan.

Yes, Harrods is the place to indulge in a decadent British afternoon tea. Head to the fourth floor where the Harrods Tea Rooms beckons, offering tiered displays of pretty pastries, finger sandwiches, flutes of Champagne, and countless cups of tea—book directly for a sitting between midday and early evening.

Harrods isn’t a place for bargain hunters, but savvy shoppers can find better-priced wares during the traditional sales times in London. Look out for end-of-season discounts, public holiday deals on Boxing Day and New Year’s Day, or even Black Friday and Cyber Monday sales, which are gaining popularity in the UK.

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