Blending historic architecture with cosmopolitan vibes, London promises a travel experience like no other. This bustling city is home to some of the world's most iconic attractions and sophisticated spots, but it also offers plenty of quiet and cozy spaces in which you can discover elevated ways to unwind.
With so much to see and experience, London can feel a bit intimidating at the outset, especially with the new UK electronic travel advisory (ETA).
It's impossible to do it all, but overplanning is also best avoided. London is at its best when you make room for spontaneity. Yes, it's helpful to prepare for potential challenges as you examine our London travel guide, but you also will want to live in the moment and discover the city's lesser-known enclaves.
To help you strike the perfect balance, we've compiled an in-depth guide to London, a top European destination. Keep reading to discover all the secrets to London travel: where to go, what to see, and how to make the most of every moment.
How to Get Around London
Driving in London can be tricky. Traffic is a major problem — and the parking is even worse. Thankfully, London offers plenty of alternative transit options. These are easy to navigate and incredibly cost-effective.
This is also a highly walkable city and, depending on where you book your accommodations, you might be able to explore several neighborhoods on foot. If you need to drive, you can look to AAA for discounts on Hertz rentals. Otherwise, consider giving these transit options a try:
The Tube
If you need to get somewhere in a hurry, your best bet is the iconic London Tube. Also known as the London Underground, the Tube brings undeniable efficiency to everyday commuting but is also relatively easy for visitors to navigate.
Chances are, your Tube experience will, at some point, involve the historically significant purple Metropolitan line, which is the world's oldest underground railway. Travelers also make extensive use of the brown Bakerloo line.
To get started, have a credit card with contactless payment or pick up an Oyster card, which promises a convenient pay-as-you-go approach to navigating London. You'll find guidance if you download the Tfl Go app.
Local Trains
If you feel intimidated by the Tube, you can always stick with above-ground trains. These can be a bit confusing, however, as different types of lines serve different parts of the city. When in doubt, explore the Elizabeth Line, which connects several of London's most iconic attractions. Many local train lines are operated by National Rail. Also important: The London Overground, which is a must for exploring London's suburban areas and the city's outskirts.
Buses
No trip to London will feel complete without boarding one of the city's beloved double-decker buses. Be prepared: London buses are cash-free, so you will need to pay with a contactless credit car or an Oyster card. Busses by far are the most cost-effective means of travel, with single journeys costing a small fee.
Best Time to Visit London
Any time of year can be delightful in London. Yes, the weather is dreary more often than not, and yes, major events bring huge crowds and high prices, but gray weather and busy streets are part of the iconic London experience.
Still, for many visitors, the best time to visit London depends on temperature and precipitation. London is notoriously wet during much of the year, but the sun comes out during the summer months and in early autumn. When in doubt, plan travel dates that align with London's best weather but bypass the worst of the summer crowds.
Early May
Blooming flowers bring undeniable beauty to London's gardens throughout the entire spring season, but many are at their best in the first few weeks of May. This is a great way to beat out the late spring and early summer crowds while still enjoying excellent weather. May Day is celebrated in London, but there are many other special events or festivals worth exploring: the Covent Garden May Fayre & Puppet Festival, in particular, is a blast.
Late August
Boasting picture-perfect weather but a slight slowdown in crowds, August offers all the summer vibes that visitors desire but with the potential for slightly less competition (and slightly lower prices) as the month draws to a close. This is also a great time for attending annual festivals, with the Notting Hill Carnival (Europe's largest street festival) promising a cultural spectacle complete with parades, live music, and lots of dancing.
October
September is delightful in London, offering the best weather along with smaller crowds. If you desire a uniquely visual spectacle, however, visit in mid-October, when vibrant colors take over. Best enjoyed at Hampstead Heath and the vast Epping Forest, this autumn splendor helps make up for the slightly wet or overcast weather. Another perk: celebrating Halloween in style. Although not as big of a deal as across the pond, Halloween still prompts its fair share of revelry.
Top Things to Do in London
No matter when you visit London or how long you stay, you can easily pack your itinerary with scenic, exciting or unusual activities. From history buffs to art enthusiasts and fashion mavens, London promises endless entertainment. The downside? You'll feel tempted to overdo it, leaving you feeling exhausted after a long day of exploring. If you're struggling to narrow your options and settle on a few spectacular destinations, consider focusing on these London highlights:
Tower of London
Standing on the bank of the River Thames, the Tower of London was constructed by William the Conqueror nearly 1,000 years ago. Since then, it has remained a symbol of strength and, in recent years, has been regarded as one of the top castles to visit in London.
No Tower of London visit is complete without checking out the crown jewels. This is where royal treasures have been housed for hundreds of years. Another highlight: the infamous Bloody Tower, where some of the most grim moments in London's history took place. When in doubt, plan a tour with the Yeoman Warders (better known as the Beefeaters), who bring hilarity and fascinating stories to the already compelling London Tower experience.
Westminster Abbey
As London's most famous church, Westminster Abbey was founded by Benedictine monks over 1,000 years ago but is currently best known as the official site for coronations and royal weddings. As one of the city's most visually impressive examples of Gothic architecture, Westminster offers daily services, including a gorgeous tradition known as Evensong. Guided tours are available, bringing the church's already fascinating history to life.
London Eye
Enjoy spectacular views of the city from this must-see landmark in London. As the largest cantilevered observation wheel in the entire world, the London Eye promises impressive vistas, not to mention, plenty of thrills. Many upgrade options encourage you to elevate an already memorable experience. You can add chilled champagne, for example, or even a traditional afternoon tea.
If you have time, expand your horizons by combining your visit to the London Eye with a beautiful river cruise, which takes you on an amazing journey along the River Thames.
British Museum
Rainy days are part of the quintessential London experience, but thankfully, plenty of indoor attractions will keep you occupied. Perhaps the most memorable? The British Museum, one of the best museums in London, boasts dozens of powerful galleries that feature everything from Egyptian sculptures to Chinese porcelain. Museum missions and explorer trails promise to keep younger visitors entertained. Many additional museums are worth exploring, including the National Gallery and the National History Museum.
Warner Bros. Studio Tour
Muggles will want to make the trip to Watford, home to the beloved Warner Bros. Studio Tour. The appeal is obvious to Harry Potter fanatics, who find themselves immersed in the magical world of their favorite witches and wizards. Even those who have little experience with Harry Potter can appreciate this top thing to do in London, which pulls back the curtain to provide an insider's glimpse at the moviemaking journey.
Where to Stay in London
Because London is so vast and because so many visitors rely on public transit, hotel locations must be strategic. There are amazing accommodations in every corner of the city, although certain areas (especially Hyde Park and Covent Garden) tend to attract a greater share of London travelers.
The critical decision of where to stay in London may be largely driven by your budget, but it is also important to consider your itinerary and your travel companions — many accommodations are better suited to couples, for example, although family-friendly options certainly exist. As you examine your options, consider booking these esteemed accommodations:
The Royal Horseguards
- Address: 2 Whitehall Court
- Great For: Onsite dining, spa-like bathrooms, convenient location
As a true architectural gem, The Royal Horseguards promises an elegant experience, not to mention, easy access to Big Ben and the River Thames. Elegant, yet comfortable, the rooms and suites make an impression with details like spa-inspired skincare products and heated flooring in the bathroom. Multiple dining facilities are available onsite, with guests speaking highly of the afternoon tea and the handcrafted cocktails served at the Equus Bar.
The Soho Hotel
- Address: Soho Hotel, 4 Richmond Mews
- Great For: Chic design, screening room, beautiful library, onsite dining
Chase trends in a truly chic locale, where you'll find plenty of excitement but also, a charming space in which you can recharge before enjoying a fun night out on the town. The Soho Hotel delights with its visually distinct accommodations, with all rooms individually designed by the creative genius Kit Kemp. Other perks include onsite screening rooms and a gorgeous library, where you're welcome to curl up with a good book. Don't forget to stop by the Refuel Restaurant for an amazing meal.
The Londoner
- Address: 8 Leicester Square
- Great For: Plush suites, beautiful views, high-end dining
Described as a "super boutique" hotel, The Londoner goes all-out with loft-inspired rooms and sophisticated suites. Floor-to-ceiling windows provide expansive views of the city, while curated artwork ensures that the view within your room is just as impressive. Although Leicester Square's best destinations are mere steps away from this remarkable hotel, you may be tempted to stay onsite so you can sample the finest drinks and dishes from The Londoner's six concept eateries.
Haymarket Hotel
- Address: 1 Suffolk Place
- Great For: Family-friendly amenities, beautiful pool, afternoon tea
If you're on the hunt for a London hotel with a pool, look no further: this is one of the main perks of staying at the Haymarket Hotel. In addition to the pool, this family-friendly location offers plenty of child-centered amenities (hot cocoa, cookies and pint-sized bathrobes, to name a few). Stop by the Brumus brasserie to enjoy smoked salmon or Cornish lamb chops. Brumus also hosts a wonderful afternoon tea, complete with delicious macarons and fruit tarts.
Wilde Aparthotels Covent Garden
- Address: 11 Adam Street
- Great For: Fully-equipped kitchens, delicious treats, convenient location
If you crave the luxury and pampering of a hotel but also desire the comforts of home, you will find the best of both worlds at London's Wilde Aparthotel. Multiple locations promise a restful night's sleep and easy access to top attractions, but the hotel in Covent Garden is especially appealing. Make the most of the fully-equipped kitchen, where it's easy to whip up a meal. Comfy beds ensure an excellent night of sleep — and coffee gives guests a much-needed boost in the morning.
Where to Eat in London
London has a strong culinary scene, albeit underrated. Yes, ordering fish and chips is a must-do experience, but there is far more to sample. Offering access to a distinct blend of cultural traditions, London's restaurants promise a truly international dining experience, drawing on the finest ingredients and amazing presentation to ensure that the cuisine is a high point of your trip to London.
Some planning may be needed, as the city's trendiest dining spots often require reservations. Others may be on the other side of town from your preferred attractions. Every borough offers something delicious and delightful, however. If possible, make a point of hitting up these local favorites:
The Wolseley City
- Address: 68 King William St.
- Reservations: Required
Featuring a dynamic art deco environment, The Wolseley City is worth visiting not so much for the food, but because its atmosphere is so appealing. (Remember to dress smart-casual.) That being said, this is an amazing breakfast spot, serving delicious dishes inspired by charming European cafes. Poached eggs or French toast will get your day off to a spectacular start, although you are certainly welcome to try specialties such as fried haggis or deviled lamb kidneys.
Regency Cafe
- Address: 17-19 Regency St.
- Reservations: No
No-frills dining can be expected at London's famed Regency Cafe, but that's part of the charm: simple, yet delightful, this local favorite has been featured in many BBC series and is favored for its traditional British cuisine. This is your chance to enjoy local staples such as steak pie or kidney pudding on a budget.
Ekstedt at the Yard
- Address: 3-5 Great Scotland Yard
- Reservations: Required
Experience Nordic dining traditions in the heart of London at an intimate establishment like no other. Drawing on the vision of Michelin-starred chef Niklas Ekstedt, this elevated restaurant promises exquisite tasting menus and even better wine pairings. From birch-fired trout to pine-smoked wild duck breast, these Scandinavian dishes feel both rustic and elevated.
Rules Restaurant
- Address: 34-35 Maiden Ln.
- Reservations: Required
As London's oldest restaurant, Rules offers plenty of historic appeal. Since 1798, this Edwardian hot spot has served hearty meals that reflect the best of local culinary traditions. Whether you order poached salmon, chargrilled leg of lamb, or roast rib of beef, you will be glad you opted for a restaurant steeped in such fascinating history.
Dishoom Shoreditch
- Address: 7 Boundary St.
- Reservations: Recommended
Widely regarded as the best Indian restaurant in London, Dishoom Shoreditch serves mouthwatering Indian street food within a Bombay-inspired environment. Celebrated dishes include chicken tikka, keema pau and jackfruit biryani. The chicken ruby curry is downright iconic, however, to the point that many thrilled guests attempt to recreate the magic of this dish after they return home.
London Photo Spots
Get your camera ready, because London is downright gorgeous. Instagrammable destinations have taken over in recent years, but many of the best images remain hidden — waiting for you to stumble upon as you enjoy a leisurely stroll through one of London's most gorgeous parks or districts. If you're intent on planning a few picture-perfect moments, however, you can find awe-inspiring scenery alongside the best things to do in London. Photo-worthy destinations include:
1. The View from the Shard
Offering an appealing observation deck on London's tallest building, The View from the Shard promises 360-degree vistas and amazing photos. A high-speed lift will take you to one of London's best views in mere moments. This is the highest open-air observation deck in London and, as a result, the views are downright dizzying. Upgrade to an all-inclusive ticket to enjoy champagne or feel free to order a cocktail at the lower bar.
2. Parliament Hill
Discover one of the best views of the London skyline atop Parliament Hill, where you'll find it easy to spot local icons such as St. Paul's Cathedral and Westminster Palace. Depending on when you visit, you could enjoy a true feast for the senses, complete with a free concert at the nearby bandstand, plus a delicious beverage at the Parliament Hill cafe. Of course, you're always welcome to pack a picnic. Keep an eye out for colorful kites, which can frequently be seen on breezy days.
3. Primrose Hill
Offering captivating views and London's best sunset scenery, Primrose Hill is one of the city's most underrated scenic destinations. It takes some effort to reach the top of the hill, but your trek will be well-rewarded: amazing scenery, including an awe-inspiring view of the skyline. This wonderful hill is conveniently located near The Regent's Park, so it's easy to stop by during a jam-packed day of sightseeing. Check out the Shakespeare Oak or let your kids run wild at the nearby playground, one of many great things to do in London with kids.
4. Sky Garden
Situated atop a skyscraper (commonly referred to as the walkie talkie building), Sky Garden's three-story dome promises both excellent views of the city and lovely scenery within. Although free tickets make it possible to visit on a budget, this experience is best savored, ideally alongside a drink at the Sky Pod Bar or high-end seafood at the acclaimed Fenchurch Restaurant.
5. IFS Cloud Cable Car
Spanning the River Thames, the IFS Cloud Cable Car adds an unexpected bonus to London's already diverse public transit system. Offering a smooth ride that lasts twenty minutes round-trip, this is a must for seeing the local sunset in all its glory. You can easily spot the O2 Arena and will also enjoy an excellent view of Greenwich. Access is easy if you have an Oyster card or a contactless credit card, and given the sheer convenience and beauty of this experience, you will find that it's well worth the modest price.
Day Trips from London
London offers plenty to keep you busy no matter how long you stick around — but eventually, you may crave a different atmosphere. No worries; plenty of smaller cities, charming villages, and even beachside attractions can be reached simply by riding the train for an hour or two. This can also be a great opportunity to hit the road — as you depart London, some destinations are more easily accessed by car, with scenic drives adding to the appeal of these getaways.
1. Cambridge
- Distance from London: 60 miles
Multiple university towns are easily reached from London, but there is something truly unique about Cambridge. Home to one of the world's most prestigious universities, Cambridge offers fascinating attractions such as The Fitzwilliam Museum — which houses over half a million meaningful artifacts. Other local museums cover zoology and computing history. Take a stroll through the stunning Cambridge University Botanic Garden or meander through the city and take in the magnificent architecture.
2. Bath
- Distance from London: 115 miles
Best known for its awe-inspiring Roman Baths, the appropriately named Bath immerses you in history. While a variety of attractions could easily keep you occupied for several days, a little planning should help you fit the city's most beloved sites within a brief visit spanning a few short hours.
Extending beyond ancient history, the city's blast from the past includes plenty of opportunities to pay homage to the talented Jane Austen. The Jane Austen Centre, for example, offers a taste of life in the Regency era. If you need to unwind, hit up the Thermae Bath Spa to see what the Celts found so appealing thousands of years ago.
3. Brighton
- Distance from London: 53 miles
If you crave a fun day on the beach, look no further than the vibrant seaside town of Brighton. Its appeal stems, in part, from its exceptional ease of access: take a direct train from London and head for Brighton Beach. It may be rocky, but don't let that stop you from enjoying a blissful afternoon on the coast. This town offers more than beaches alone, however, with visitors flocking to see palace finery at the Royal Pavilion and adorable boutiques at The Lanes.
Visiting London on a Budget
London has earned its reputation for expensive travel, but many guests manage to experience the best of this magnificent city on a budget. This takes careful planning, but thankfully, transit, entertainment, and even accommodations can be downright affordable if you play your cards right. These suggestions should help:
1. Stick With Public Transit
Parking fees can add up quickly, but London makes it easy to get around with its robust system of underground and overground transit options. Check out the single fare finder from Transport for London to get a better sense of the various modes of transportation you might use on any given day — and what it costs. If you need to keep your transit costs to an absolute minimum, opt for traveling exclusively by bus.
2. Explore Free Attractions
While many London attractions have steep entry fees, it is more than possible to craft a fully free itinerary. When in doubt, stick with the city's many cost-free museums while also setting aside time for local parks and strolls through charming markets or neighborhoods. Select one or two paid attractions that you absolutely can't miss, and, for the remainder of your trip, commit to London's free or low-cost destinations — you still will need to narrow down your itinerary because you won't have time to do it all.
3. Take Advantage of Lunch Specials
Thrifty travelers eat their fill at continental breakfasts or hit up local grocery stores in hopes of saving on costly meals out. Depending on your accommodations, however, it may not be practical to stick with home-cooked meals — or you may simply not want to miss out on London's amazing culinary scene.
The solution? Eat a light breakfast and dinner — and eat your fill during the lunch hour. Many amazing restaurants offer generous lunch specials, which allow you to sample the best of London cuisine at a fraction of the price.
4. Choose No-Frills Hotels
While London's luxury accommodations are delightful, not all visitors need plush suites. Thankfully, London is also home to many no-frills accommodations which, although simple, are clean and comfy. The Premier Inn, for example, has long been a go-to among thrifty travelers. If you prefer to spend the majority of your time out and about, this could be an amazing way to slash your London travel budget.
5. Make the Most of AAA Discounts
If you want to go all-out while traveling to London but worry about vacation expenses spiraling out of control, remember: you can explore the city at a fraction of the price if you leverage your AAA membership. This is your best bet for scoring vehicle discounts, tickets, and affordable stays at top hotels.
Plan Your London Vacation With AAA
Once you’ve gathered inspiration for your dream London trip on Trip Canvas, contact one of AAA’s Travel Agents today to start making your dream a reality, using your AAA membership to access exclusive deals. No matter your budget, they can help you simplify the planning process with prepackaged trips or à la carte options.